Home Home Decor LR Home names new VP, e-commerce and direct sales

LR Home names new VP, e-commerce and direct sales

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DALTON, Ga. — LR Home, a leader in the textiles and furniture wholesale industry, has named Dana Stevens as its vice president of e-commerce and direct sales. She will report to Vinamra Laddha, chief operating officer.

An expert in analytics and sales veteran, Stevens began her career in the consumer electronics industry, where she led sales teams with Fortune 500 companies such as Sprint, Dell and DirecTV over the course of a decade.

Most recently, she was director of e-commerce for Amer Rugs. Previously, she had worked with Bradburn Home, a luxury lighting and home décor wholesaler.

Vicky Jarrett has worked with various furniture industry publications — including Furniture Today, Retail Ideas, Our State magazine and Casual Living — for more than 20 years and rejoined Furniture Today as Managing Editor in 2016.



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